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Social Change & the Snowball Strategy

TB
Tony Budak
Sat, Jul 11, 2026 8:46 PM

Social Change & the Snowball Strategy

Hi friends — I’m putting together a Create Our Future, a “Connectioning”
Zoom session, and want to hear from anyone who feels even a small spark
to be part of it. If this speaks to you, text or email me back so we can
pick a date that works for everyone.

Our COF approach aligns with Damon Centola’s research: real change grows
through everyday connections, small, trusted groups, and a snowball
effect that starts at the edges of the community. Not influencers. Not
viral blasts. Just people like us building steady bridges and trying new
things together.

Damon Centola’s research resource information:
https://admiredleadership.com/book-summaries/how-behavior-spreads/
https://admiredleadership.com/book-summaries/change/
https://www.learninginnovationslab.org/wp-content/uploads/2021/02/LILA_Winter2021_Centola_02-scaled.jpg

This link provides access to my draft SOP starting point for dialogue:
https://docs.google.com/document/d/1x-ARuDzswRFWOvi_2Maf7foXJC2u81bS/edit?usp=drive_link&ouid=115808128256082659355&rtpof=true&sd=true
https://docs.google.com/document/d/1x-ARuDzswRFWOvi_2Maf7foXJC2u81bS/edit?usp=drive_link&ouid=115808128256082659355&rtpof=true&sd=true

If you feel called to explore next steps, send me a quick reply. I’ll
add you to the list and include you in the survey.

Best Wishes and thanks again,
TonyBudak@TBMW.org
330-716-2722
PS: East Coast time

*Social Change & the Snowball Strategy* Hi friends — I’m putting together a Create Our Future, a “Connectioning” Zoom session, and want to hear from anyone who feels even a small spark to be part of it. If this speaks to you, text or email me back so we can pick a date that works for everyone. Our COF approach aligns with Damon Centola’s research: real change grows through everyday connections, small, trusted groups, and a snowball effect that starts at the edges of the community. Not influencers. Not viral blasts. Just people like us building steady bridges and trying new things together. Damon Centola’s research resource information: https://admiredleadership.com/book-summaries/how-behavior-spreads/ https://admiredleadership.com/book-summaries/change/ https://www.learninginnovationslab.org/wp-content/uploads/2021/02/LILA_Winter2021_Centola_02-scaled.jpg This link provides access to my draft SOP starting point for dialogue: https://docs.google.com/document/d/1x-ARuDzswRFWOvi_2Maf7foXJC2u81bS/edit?usp=drive_link&ouid=115808128256082659355&rtpof=true&sd=true <https://docs.google.com/document/d/1x-ARuDzswRFWOvi_2Maf7foXJC2u81bS/edit?usp=drive_link&ouid=115808128256082659355&rtpof=true&sd=true> If you feel called to explore next steps, send me a quick reply. I’ll add you to the list and include you in the survey. Best Wishes and thanks again, TonyBudak@TBMW.org 330-716-2722 PS: East Coast time
TB
Tony Budak
Sat, Jul 11, 2026 11:20 PM

Hi friends and neighbors,

To apply Centola’s seven strategies, we will need small groups,
trust-first methods
, network-aware data, and audiences positioned on
the periphery
who can reinforce each other and bridge outward. The
engine is_/team networks/_, not mass outreach.

So, I’m reaching out with a simple, friendly ask. We’re starting
something small and steady — the early steps of a community snowball —
and we’re looking for folks who’d enjoy being part of a relaxed,
trust‑first group.

This isn’t a big meeting or a formal project. It’s more like a few
neighbors getting together, locally or online, to see what’s possible
when people who don’t usually cross paths spend a little time together.

What we’re doing right now: We’re setting up the first two steps:

Step 1: Light connections and friendly clusters. We’re gathering
people who:

Know lots of folks lightly, even if not deeply
Sit between two circles (school + sports, church + neighborhood,
online + local)
Prefer small conversations over big events
Carry trust in their corner of the community

These “weak‑tie clusters” are where the snowball starts.

Step 2: Small teams of 4–7 people. We’re forming a few small groups —
local, virtual, or place‑based — where people can:

Reinforce each other
Share lived‑experience stories
Try small actions together
Build early bridges between groups

These teams are the engine that helps the snowball grow.

What I’m asking today If you’d like to be part of one of these small,
friendly groups — or if you know someone who might enjoy it — just reply
and let me know. We’ll set up a short chat and figure out the best fit.

No pressure, no big commitments. Just neighbors helping neighbors get
something good rolling.

Thanks for giving it a thought, Tony

On 7/11/2026 4:46 PM, Tony Budak via OSList wrote:

Social Change & the Snowball Strategy

Hi friends — I’m putting together a Create Our Future, a
“Connectioning” Zoom session, and want to hear from anyone who feels
even a small spark to be part of it. If this speaks to you, text or
email me back so we can pick a date that works for everyone.

Our COF approach aligns with Damon Centola’s research: real change
grows through everyday connections, small, trusted groups, and a
snowball effect that starts at the edges of the community. Not
influencers. Not viral blasts. Just people like us building steady
bridges and trying new things together.

Damon Centola’s research resource information:
https://admiredleadership.com/book-summaries/how-behavior-spreads/
https://admiredleadership.com/book-summaries/change/
https://www.learninginnovationslab.org/wp-content/uploads/2021/02/LILA_Winter2021_Centola_02-scaled.jpg

This link provides access to my draft SOP starting point for dialogue:
https://docs.google.com/document/d/1x-ARuDzswRFWOvi_2Maf7foXJC2u81bS/edit?usp=drive_link&ouid=115808128256082659355&rtpof=true&sd=true
https://docs.google.com/document/d/1x-ARuDzswRFWOvi_2Maf7foXJC2u81bS/edit?usp=drive_link&ouid=115808128256082659355&rtpof=true&sd=true

If you feel called to explore next steps, send me a quick reply. I’ll
add you to the list and include you in the survey.

Best Wishes and thanks again,
TonyBudak@TBMW.org
330-716-2722
PS: East Coast time

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--

In Solidarity for more joy, and less stuff,
Tony
Click HERE to Meet with Tony https://bit.ly/3WtAIgT

Hi friends and neighbors, To apply Centola’s seven strategies, we will need *small groups, trust-first methods*, *network-aware data*, and *audiences positioned on the periphery* who can reinforce each other and bridge outward. The engine is_/team networks/_, not mass outreach. So, I’m reaching out with a simple, friendly ask. We’re starting something small and steady — the early steps of a community snowball — and we’re looking for folks who’d enjoy being part of a relaxed, trust‑first group. This isn’t a big meeting or a formal project. It’s more like a few neighbors getting together, locally or online, to see what’s possible when people who don’t usually cross paths spend a little time together. *What we’re doing right now*: We’re setting up the first two steps: *Step 1: Light connections and friendly clusters*. We’re gathering people who: * Know lots of folks lightly, even if not deeply * Sit between two circles (school + sports, church + neighborhood, online + local) * Prefer small conversations over big events * Carry trust in their corner of the community These “weak‑tie clusters” are where the snowball starts. *Step 2: Small teams of 4–7 people*. We’re forming a few small groups — local, virtual, or place‑based — where people can: * Reinforce each other * Share lived‑experience stories * Try small actions together * Build early bridges between groups These teams are the engine that helps the snowball grow. *What I’m asking today* If you’d like to be part of one of these small, friendly groups — or if you know someone who might enjoy it — just reply and let me know. We’ll set up a short chat and figure out the best fit. No pressure, no big commitments. Just neighbors helping neighbors get something good rolling. *Thanks for giving it a thought, Tony* On 7/11/2026 4:46 PM, Tony Budak via OSList wrote: > *Social Change & the Snowball Strategy* > > Hi friends — I’m putting together a Create Our Future, a > “Connectioning” Zoom session, and want to hear from anyone who feels > even a small spark to be part of it. If this speaks to you, text or > email me back so we can pick a date that works for everyone. > > Our COF approach aligns with Damon Centola’s research: real change > grows through everyday connections, small, trusted groups, and a > snowball effect that starts at the edges of the community. Not > influencers. Not viral blasts. Just people like us building steady > bridges and trying new things together. > > Damon Centola’s research resource information: > https://admiredleadership.com/book-summaries/how-behavior-spreads/ > https://admiredleadership.com/book-summaries/change/ > https://www.learninginnovationslab.org/wp-content/uploads/2021/02/LILA_Winter2021_Centola_02-scaled.jpg > > This link provides access to my draft SOP starting point for dialogue: > https://docs.google.com/document/d/1x-ARuDzswRFWOvi_2Maf7foXJC2u81bS/edit?usp=drive_link&ouid=115808128256082659355&rtpof=true&sd=true > <https://docs.google.com/document/d/1x-ARuDzswRFWOvi_2Maf7foXJC2u81bS/edit?usp=drive_link&ouid=115808128256082659355&rtpof=true&sd=true> > > If you feel called to explore next steps, send me a quick reply. I’ll > add you to the list and include you in the survey. > > Best Wishes and thanks again, > TonyBudak@TBMW.org > 330-716-2722 > PS: East Coast time > > > > OSList mailing list --everyone@oslist.org > To unsubscribe send an email toeveryone-leave@oslist.org > See the archives here:https://oslist.org/empathy/list/everyone.oslist.org -- In Solidarity for more joy, and less stuff, *Tony* Click HERE to Meet with Tony <https://bit.ly/3WtAIgT>